Andrej Koelewijn

Here’s a presentation i did last year, but it seems appropriate to repost, as it makes the same statement as Diego Doval makes in his post what “web 2.0” really means – and why “web 3.0” will never come.

I my presentation i made the same point that Diego is making:

Web 2.0 apps are different from 1.0 apps in that they’re native to the web, and you can do things with them that simply were not possible before.

However, I’m not so sure that we’ll never see web 3.0. I see these numberings more as a maturity model: how much of the web’s potential are you using? There are some new developments that we could add to web 2.0 or we could start calling web 3.0, web 4.0, etc… Some examples: real time conversions around the web, the internet as one big distributed database (rest, semantic web), the internet embedded in all sorts of location aware devices. I think these developments have impacts beyond what we currently see.

(The title is in dutch, but the other slides are just pictures, so i’ll summarize the presentation below.)

1. The real value of web 2.0 for your business
2. Ajax as used by google suggest…
3. Wiki’s like wikipedia…
4. Social bookmarking like delicious…
5. Social networks like facebook…
6. Mashups like this google maps example…
7. Are really all tools to achieve something.
8. What is the value of these tools for your business?
9. New technology is used in 2 steps: copying, innovating
10. First we copy existing concepts to new technology
11. Then we start to use the new features
12. Web 1.0 is copying existing concepts like brochures to the internet
13. And copying stores to the internet
14. And creating self services channels…
15. Web 2.0 turns this all upsidedown
16. Amazon.com is a good example of the effect of web 2.0
17. User generated content makes it more valueable than traditional stores
18. The internet is about information, users and their links
19. Data is king on the internet
20. The whole world can contribute to the knowledge of a company
21. Web 2.0 is about enabling contribution and collaboration
22. Linkedin is another good web 2.0 example about enabling to collect valueable data
23. Enterprise 2.0 is about companies enabling the world to improve their products and services
24. Ask yourself what to world can add to the quality of your service or product
25. Example: can citizens add to the quality of the municipal?
26. Wiki’s, weblogs, ajax are all tools to enable participation
27. The world will only participate when it’s very easy to do so
28. Google uses knowledge created by page authors to improve search: very easy
29. People will share a lot if you turn it into a game
30. Create small embedable tools, which can collect data
31. Create easy to use desktop tools that enable users to share data
32. Provide gadgets that ease the way users can share data
33. Open your api’s, so people can integrate your apps in their solutions and share data
34. You need something from the world: data. Make it as easy as possible
35. WOA is an example of easy to use SOA
36. Collect data by enable both computers and people to share data
37. Next step: create information out of your data. Business Intelligence
38. Information from data will improve your service and products
39. Web 2.0 is the knowledge economy. What’s your data value?
40. Thank you!